"The bugs have not been eliminated. They still proudly live between the heavens and the earth, and their numbers have not diminished from the time before the appearance of the humans."

For Netflix's 3 Body Problem global launch, we were tasked with creating an unforgettable on-ground experience for Australia. During the bustling F1 Grand Prix weekend, we transformed Melbourne's Southern Cross Station into an immersive spectacle, featuring a massive 3D projection of an alien eye and an eerie soundscape inspired by the show's haunting "You Are Bugs" moment. The activation drew over 500,000 spectators, generating buzz and anticipation for the series' premiere. I developed the foundational look and feel, exploring visual styles, motion references, and aesthetic direction that captured the scale and intrigue of the series before handing it over to the production team who brought it to its final form.